The Victoria’s Secret Fashion Show has provided a significant boost to the streaming numbers of several pop artists. Following the Oct. 18 broadcast, Tate McRae saw immediate gains for her music, while JADE experienced a surge in interest after her song soundtracked a runway appearance by Kylie Jenner.
Impact on Tate McRae and JADE
Tate McRae performed “Sports Car” and her new single “Housewife” during the event. According to Luminate, “Sports Car” collected 446,000 official on-demand U.S. streams on Oct. 18, increasing 36% to 607,000 streams on Oct. 19. “Housewife” saw a 43% increase, rising to over 3.26 million daily streams compared to 2.27 million on Oct. 18.
JADE’s debut solo single, “Angel of My Dreams,” was featured during Kylie Jenner’s walk. On the day of the show, the song reached over 284,000 official streams, a 1,434% increase from the 18,000 streams recorded earlier that day. By Oct. 21, the track debuted at No. 197 on the Spotify US Daily Top Songs chart.
Harry Styles and Faouzia see streaming growth
Harry Styles’ “Coming Up Roses,” a track from his album Kiss All the Time. Disco, Occasionally., has seen steady growth on TikTok. For the tracking week ending Oct. 15, the song reached nearly 2.8 million streams, a 170% increase from two months prior. It currently sits at No. 126 on the Spotify Daily Top Songs USA chart.
Meanwhile, Moroccan-Canadian singer Faouzia has seen her song “Unethical” gain momentum following a 2026 headlining tour. During the week of Oct. 9-15, the track garnered over 3.14 million official streams, representing a 327% increase over the previous 16 weeks. The song is currently featured in over 44,000 Instagram Reels and 533,000 TikTok posts.
